All-New BMW 1 Series to Arrive in Ireland in October.

Now in it's fourth generation, the BMW 1 Series has been a popular choice in Ireland in the premium compact segment for many years.

The latest model offers a new sharpened exterior profile, particularly at the front where the strikingly flat front end sits significantly lower to the road than its predecessor, and the wide forward-leaning BMW radiator grille features an innovative structure comprised of vertical and diagonal bars. 

The all-new 1 Series features a number of highly efficient engines, including those with 48-volt mild hybrid technology, and a resource-conserving production process, improving sustainability across its entire product life cycle. 

The newly designed interior of the new BMW 1 Series, which is completely leather-free when Sport trim is selected, offers a modern premium ambience with sporty accents and generous space for up to five occupants.

The all-new BMW 1 Series in available to order from BMW Retailers across Ireland now, with the first customer deliveries due to arrive in October 2024. The new BMW 1 Series is priced from €40,330 (RRP). 

CLICK HERE to view BMW Dealers in Ireland